ROSITA

Album ArtWork Project. © Original by Nowiim Studio.

Rosita's (pink) dreams, liquid vibes.


✱ OUR CHALLENGE

For Rosita, we aimed to create a cover that visually encapsulates the song’s essence—fresh, elegant, and slightly nostalgic—while maintaining a modern and striking appeal. The challenge was to balance minimalism with expressive elements, ensuring the composition didn’t feel overcrowded but still had a strong presence. Since the pink tone was a fundamental part of the song’s identity, we needed to integrate it harmoniously without making the design feel too soft or predictable. Additionally, the fluid, organic feel of the track had to be reflected in the visual language without losing clarity or impact.


Another key challenge was finding the right balance between structure and movement. While we wanted the design to feel dynamic, it was essential to maintain a sense of refinement and sophistication. The typography had to complement the composition by reinforcing the elegance of the concept without being overly decorative. Every detail, from the textures to the water elements, had to contribute to an aesthetic that felt both effortless and intentional.



































✱ THE DEVELOPMENT

Our creative process began with a deep exploration of visual references, analyzing how fluidity, elegance, and contemporary design interact. We experimented with different compositions, focusing on how water elements could be integrated dynamically without overwhelming the text. Through various iterations, we refined the placement of liquid forms to create a sense of movement that complements rather than competes with the typography.


The choice of font was crucial in achieving the right balance between sophistication and boldness. We opted for an elongated serif typeface, which conveys elegance and presence while maintaining excellent readability. To enhance the organic quality of the design, we applied a subtle grain effect to the background, giving the composition a slightly textured, nostalgic feel.


Designed entirely in Photoshop, this cover reflects a thoughtful balance between fluidity and structure. The interplay of pink tones, liquid elements, and refined typography creates a visually compelling piece that resonates with Rosita's identity—expressive, bold, and effortlessly stylish.